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Natureworks Understands The Power Of Edibles
January 30, 2012
Natureworks has taken a few lessons from the grocery store to promote its popular edibles department. Find out how this Revolutionary 100 retailer connects with its customers through vegetables and herbs.
Goebbert's Embraces The Seasonal Nature Of Garden Centers
January 1, 2012
Find out how far the garden center goes to remake itself each spring, summer and fall.
Ideas From Revolutionary 100 Retailers
December 27, 2011
Take a look at these ideas from Revolutionary 100 Garden Centers.
Down To Earth Infuses Its Bird Display With Nostalgic Charm
December 19, 2011
Birding displays are notorious for being chaotic. Down To Earth Garden Center found a way to tidy up the category while staying true to its 1960s-era visual theme.
Rockledge Gardens' Sets Its Christmas Specials To Music
December 11, 2011
Check out this humorous video displaying the store's specials and its staff's willingness to play along.
The Practical Side Of The Holidays
December 9, 2011
Photos of the most pragmatic ideas from GCA's Holiday Tour of Minneapolis.
Make A Fun, How-To Video Customers Will Actually Watch
December 5, 2011
Watters Garden Center's Ken Lain demonstrates how to prune Russian sage in a humorous, fast video. And more than 3,000 customers have watched it.
A Dressing Room Everyone Will Talk About
November 21, 2011
Lowe's Greenhouses' adds a new – very unique – dressing.
Al's Garden Centers Remembers There's A Holiday Between Halloween And Christmas
November 14, 2011
Most garden centers promote Thanksgiving with only a dispaly or two within the store. See how Al's Garden Centers reaches out to customers for the most overlooked fall holiday.
Steal This Idea Update: Made In America Holiday Tree
November 7, 2011
Countryside Gardens' Tish Llaneza shared her idea for a Made In America holiday tree in October's Steal This Idea issue. Check out photos of the completed project.
Plants Unlimited Uses Scarecrows To Raise Money For Charity
October 31, 2011
Emily Buck explains her store's fundraiser to Coast of Maine's Cameron Bonsey as part of the vendor's Celebrating Independent Garden Centers series.
Use As Many Ways As You Can To Connect With Customers
October 28, 2011
Caan Floral & Greenhouses' staff talks about how the store reaches its customers through videos, events and by targeting kids.
Give Customers Confidence In Planning Their Gardens
October 27, 2011
Bemis Farms makes designing a garden bed effortless for its customers with an easy-to-follow recipe.
How To Get The Most From A Custom Container Program
October 26, 2011
Tagawa Gardens' Beth Zwinak explains how the store is improving its successful container gardening service.
Make Yourself Irresistible To Local Media
October 25, 2011
Mark Linton of Linton’s Enchanted Gardens shares how he became a standard go-to person for a major local station.
Push Products At Every Event
October 19, 2011
Countryside Gardens highlights new products with a show and tell segment at each event the store hosts.
Container Ideas From Barlow Flower Farm
October 18, 2011
Steal these ideas to create expertly designed combination planters.
Merchandising Ideas You Can Use
October 17, 2011
The two top winners from Proven Winners' store-within-a-store contest share their winning techniques.
Green Walls Set Your Customers And Your Business Apart
October 11, 2011
Sometimes the best way to reach new customers is to specialize in an entirely new product category. Urban Jungle's Curtis Alexander says green walls are his favorite way to appeal to a new generation that's craving something different.
Steal This Idea [Slideshow]
October 10, 2011
Take a look at these ideas you can steal for your own business.
28 Quick Ideas To Steal
October 6, 2011
Take a look at these 28 rapid fire ideas that may help you better your business.
Set A Tone - And Price Expectations - Immediately
October 5, 2011
Give first-time customers a taste of your products and their affordable prices as soon as they enter.
Drive Pet Sales By Welcoming Pets In Store
October 5, 2011
Pets can be a great incremental profit center. Appeal to owners by opening up to their furry friends.
Highlight Made In The U.S.A.
October 5, 2011
American products appeal to your customers. Even at Christmas.
Target The Customers You Want
October 5, 2011
Don't just wait to see who comes through the door. Decide on the demographic you want and bring them in.
Create Your Own Exclusive Wreath Designs
October 5, 2011
Using a template to create a limited number of unique wreaths can be a profitable addition to your Christmas shop.
Host a Magical Tea Party For Fairy Garden Fans
October 5, 2011
Create an event around fairy gardens to appeal to your younger family demographic.
Target Shoppers Not On Your Mail Lists
October 4, 2011
Cerny’s Greenhouse used a marketing company and a gift card to help it draw new customers.
Rent A Pro
October 4, 2011
Wallitsch Nursery & Garden Center couldn’t afford to hire a high quality marketing manager, so it used a contract PR pro for a month.
Shop Around For Good Credit Card Fees
October 4, 2011
Rockledge Gardens found shopping around complicated, but worth the effort.
Build Marketing In Tough Times
October 4, 2011
Bucks Country Gardens took a hit on coupon deals in order to gain market share.
Hire Mystery Shoppers
October 4, 2011
L.A. Reynolds uses mystery shoppers to find out its strengths and weaknesses.
Survey Employees To Learn About Problems
October 4, 2011
Homewood Nursery gave employees a safe way to express their frustrations.
Lookbooks Streamline Buying Trips
October 3, 2011
Roger's Gardens' buying team never heads to market without them.
Plan Events That Show Off Your Strengths
October 3, 2011
Tangletown Gardens is unusually engaged in its community, and its events beautifully illustrate that.
A Radio Show Even The Busiest Retailer Can Handle
October 3, 2011
With a few off-the-shelf gizmos, Ken Lain of Watters Garden Center created a portable recording studio that allows him to record his radio shows on his own time.
Match Your Events To Your Customers
October 3, 2011
Habersham Gardens caters to an urban customer, so its events match their sophisticated tastes.
Let Customers Pick Their Own Charities
October 3, 2011
Pork & Plants lets each customer choose who will benefit from its charity weekend promotion.
Reward Customers For Giving You Feedback
October 3, 2011
A give-and-take may give you more survey responses.
Ideas For The Break Room
October 3, 2011
This break room is where you can find quick, smart ideas on how to get the most from your staff.
Ideas From Check Out
October 3, 2011
At the check out, you'll find ways to get the most out of your POS system and your buying trips.
Delhi Flower & Garden Center Hosts A 6 Year Old's Charity Ball
October 3, 2011
The Butterfly Ball benefits Cystic Fibrosis Foundation, selected by a young customer to honor her younger brother.
Custom Designs Created At A Client's Home Target Mid-Range Customers
September 30, 2011
Wallitsch Garden Center offers affordable landscape design services with its "We Plan, You Plant."
Encourage Customers To Buy Two, Display One
September 28, 2011
If a customer wants a plant but doesn't have the ideal spot in the house for it, what do you do?
Promos That Won’t Kill Your Margin
September 28, 2011
So you're having a big Mother's Day promo -- how do you sell the week before and after?
Perfect Display? Mess It Up
September 28, 2011
Make pristine works of art, and no one will shop your displays.
Poinsettia Trade-in Program
September 28, 2011
