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Sustainability

Read up on the latest marketing techniques and new products for green and environmentally friendly gardening.

American Plant: The Upside Of Being Green

A specialist in EarthWise gardening, American Plant in Bethesda, Md., shows us how its focus on sustainable retail has created a business model for profitability – and a greener future.

Capitalize On The Eco-Friendly Trend

Whether you call it eco-friendly or organic or natural, green is an increasingly relevant category for your customers – and for your garden center.

Make The Sale, Eco-Style

What talking points can you use to get customers to pick up the earth-friendly product and cart it off to the register? American Plant, a leader in EarthWise gardening offers four great tips.

How To Sell Eco Friendly Products

How to close the deal on earth-friendly and organic products at the garden center, courtesy of the experts at American Plant.

Q&A: Organic Trends In The Garden Center

Foxfarm Soil & Fertilizer's Heather Colburn offers her take on organic products, prices and the green message that will connect with your customers.

Where Should Organics Be Displayed In The Garden Center?

We asked the experts from American Plant the best place to display organic and earth-friendly products. Here are their thoughts.

Finding Ways To Make Sustainability Pay

Eco-friendly practices in the garden center can be an expensive proposition, but here are a few examples of how it can pay dividends in the long run.

Where Does Organic Fit For Garden Centers?

How important a piece of the puzzle is organic/sustainable/green for your business this year? Members at FreshAirForum.com share their perspectives.

Vertical Gardens Offer Sky-High Possibilities

Green roofs have generated consumer interest, but vertical gardens are more applicable to retailers.

HR And The Green Movement

Is sustainability a priority for your garden center? Your human resources manager can help you make sure you have the right people and programs in place for a greener business.

Growers And Retailers Work Together On Recycling

A Richmond, Va., greenhouse and garden center pilot project recycles nearly 4 tons of plastic containers.

Slideshow: Richmond Pilot Recycling Project In Action

Virginia growers, retailers, Extension and associations work together to collect nearly 4 tons of plastic for reuse and recycling.

Pike Nurseries Reaps Benefits of Shade

Pike has extended its spring by replacing plastic roofs with shadecloth, resulting in energy savings and longer customer visits.